My story


  • 2021+

    Digital Storyteller Consultant

    Monthly support & development services helping creative storytellers to convey their story online with WordPress, Google, Email Marketing and Social Media


    PERIOD 2013-2021+

  • 2009

    WordPress Developer & Strategist

    Creating Cross-platform communication platforms for creative storytellers. Build exclusively with WordPress - optimized intensively for Google.

    COMPANY WordPress Wonderland

    PERIOD 2009 – 2017

  • 2007

    Certified Google Adwords Professional

    Increasing qualified site traffic while lowering AdWords costs. With sharp focus on actionable data reports, conversion tracking & continuos website optimizing.

    COMPANY Adwords Communicator

    PERIOD 2007 – 2011

  • 2000

    Concept Developer, Sound Designer, Programmer

    Developing and delivering innovative and interactive cross-media entertainment and educational concepts for kids and youngsters.

    COMPANYIVANOFF Interactive

    PERIOD2000 – 2004

  • 1998

    Web Developer & Shockwave Programmer

    Web development, focusing on web templates with Interactive Game Content

    COMPANY Solución Web

    PERIOD 1998 – 2000

  • 1995

    Sound Designer & Jingle maker

    Sound design, Jingle Composition & Digital sound editing at DR Technique & Design.

    COMPANYDR Danish Broadcasting Corporation

    PERIOD1995 – 1996


  • 1997

    Multimedia Design & Communication

    Learning Computer Science, Design Technology, IT Technology, Production Technology and Project Management.

    SCHOOLKEA - Copenhagen School of Design & Technology

    PERIOD1997 – 1999

  • 1993

    Audio Production & Sound Engineering

    Learning the practical skills and creative techniques required to record, mix, produce and master digital music.


    PERIOD1993 – 1994

  • 1989

    Music Composition & Orchestrating

    Learning to compose, arrange, and orchestrate effective dramatic music for visual media, including film, television, and interactive media.

    SCHOOLAarhus University

    PERIOD1988 – 1991


  • 2013

    Palma De Mallorca - The laid back capital

    What started as a typical charter trip to Mallorca ended up with close to 2 years of exploring this hub of activity in the iberic islands. Unlike many tourist destinations in Mallorca, the capital has still managed to keep that laid back feeling of real latin life style. Palma's intense and long history, coastal location and mild weather all year round mean that there are plenty of diversity, art, culture and cozy street corners worth exploring. Palma seems to have it all - and I strongly concider this traditionally sophisticated city as my final retirement destination 🙂


    PERIOD2013 – 2015

  • 2009

    Lisbon - The city of the seven hills

    Since I falled in love with a fado singer some 30 years ago, I have been walking up and down the seven hills of charming Lisbon ever since. That means a lot of work for my calf muscles, but also some captivating views to make up for it! If you feel like traveling back in time and/or simply want a complete "digital detox" give beatiful Lisbon a visit, - I simply can not recommend this city and its beatiful people enough!
    TIP: If you get tired of walking, jump on the famous tram 28 (se picture), that more or less functions as a cosy tourist bus.


    PERIOD2009 – 2011

  • 1998

    Antigua - Red is the colour

    Here, in the calm beauty of Antigua, the old capital, I learned my first Spanish. You can climb the Pacaya volcano to find red lava spewing slowly and silently - it's like the world slowly turning itself inside out and everything is red!.
    With its diverse indigenous culture, rich Maya heritage and colonial charm, Antigua is an inspiring city, I'll visit again and again.


    PERIOD1998 – 2000